• CLIENT
  • Self
  •  
  • PROJECT
  • Retail website
  •  
  • ROLE
  • Art direct, project manage, copywrite
  •  
  • COMMENTS
  • This is the complete online presence/ecommerce system for Accentuate Clothing.  The attention to details for this project can be described as religious and I am quite pleased with the results.  Within weeks of launch, this website was featured on numerous design blogs and design showcase websites.

    The copywriting for the site aimed for a confident tone that conveyed a genuine personality.

    The website has a powerful ecommerce backend and a sophisticated street team/affiliate program, all of which developed from the ground up using PHP + mySQL.